Left shoe from the Kanye-inspired Yeezy's I hand painted. It features inspiration from his albums Graduation (2007) // 808s & Heartbreak (2008) // and Yeezus (2013). I tried to pull symbols from his album art and capture the vibe of his music in general. Finished them off with orange laces from @ropelacesupply and gold Yeezy aglets from @angelusdirect Big thanks to @aus10sander for making this possible. + Visit my website in my bio for inquiries or hit the "Contact" button in my profile to reach me. #BizonCustoms #Yeezy #Yeezus #Kanye #YeezyBoost #YZY #Graduation
What Are Customs?
Any sneakerhead that is active on Instagram has probably seen something similar to this on their suggested feed. Customs are when artists add their own touches to shoes, like the image above. The streetwear crowd seems to have mixed feelings towards this artistic style. Some believe that it destroys the value of the original shoe, while others love how it creates a unique look. Either way, these artists always manage to catch everyone’s eye with their wild styles. Brennan Bizon is one of these artists.
Close up shot of some heel details. Finished up these "Grateful Dead" Nike Air Max 90s for @therealjefehogg As usual, all hand-painted work. For those who may not know, the Grateful Dead is a Rock band formed in 1965. Their music is iconic for its uniqueness and ability to redefine the borders between different genres. My design incorporates elements of their album art over the years such as the "Steal Your Face" logo, Dancing Bears, Bertha the Skeleton, and more. I tried to capture the psychedelic feel much of their music emulates. + For inquiries about custom sneakers, please visit my website or hit the "Contact" button in my profile. Happy Friday! #BizonCustoms #GratefulDead #StealYourFace #Nike #AirMax90
How It Works
Brennan started creating custom shoes three years ago and has gained a strong following on Instagram with over 11k followers. He works with the customer through the process to ensure that the artwork comes out to expectation. The shoes are prepped with chemicals to remove oils or factory finishers. Then the shoe is painted with Angela brands, which are designed to flex and resist chipping.
Custom artwork like this only adds to the sneaker culture and streetwear in general. A key point that many miss about streetwear is that it is supposed to be about individuality. All we see on social media are the same brands: Yeezy’s, F.O.G, BAPE, Supreme, etc. The market is over-saturated with the same images, which goes against what streetwear was meant to be. Customs switch up the scene, and that is exactly what the fashion world needs.